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Ashraf Ismail was a Creative Director with Ubisoft, known for his work on Assassin's Creed: Origins in 2017 and had previously held the same position for Assassin's Creed IV: Black Flag. In May 2020, he had joined the development team for Assassin's Creed: Valhalla as its Creative Director.
Amid allegations of infidelity and sexual impropriety in late June 2020, Ashraf stepped down from his position, citing personal issues impacting his family. Following an internal investigation into the allegations, Ashraf was formally fired from Ubisoft in mid-August, 2020.
- Assassin's Creed Origins: Welcome to Ancient Egypt
- IGN: The Dawn of Assassin's Creed IV: Black Flag
- Naik, Kshiteej (19 May, 2020). Assassin's Creed Valhalla Creative Director Talks about Changes in Progression, Mission Structure. IGN. Retrieved on May 23, 2020.
- Kim, Matt (24 June, 2020). Assassin's Creed: Valhalla Director Steps Down After Impropriety Allegations. IGN. Retrieved on June 24, 2020.
- Lee, Julia (24 June, 2020). Assassin’s Creed Valhalla creative director steps down, accused of sexual misconduct with fans. Polygon.com. Retrieved on June 24, 2020.
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- Gach, Ethan (14 August, 2020). Assassin's Creed Creative Director fired from Ubisoft following investigation into misconduct. Kotaku. Retrieved on August 14, 2020.
- Ashraf Ismail on Twitter