User blog comment:Master Sima Yi/Assassinews 12-05-'15 — Assassin's Creed: Syndicate has been revealed!/@comment-5174994-20150512175123/@comment-1888015-20150513160451

Whether they scored well or scored badly on their Metacritic score, what the developers always say is that they want to build upon their next project in ways that will out-perform the last iteration, so their words ring hollow to me.

Never really did they say "Sorry that we disappointed you, the audience, for the failings that happened in Unity." They just spin each sentence into "It made us feel bad", "We have plans to build on Unity in Syndicate" or "Syndicate is our brand new game coming out this Holiday season".

They're trying to turn an apology piece into a hype piece, and that's what disgusts me.