User blog comment:Master Sima Yi/Assassinews 19-03-'14 – Two Assassin's Creeds for 2014?: Unity and Comet/@comment-2065587-20140322191449/@comment-1888015-20140323190741

1. Connor is an alias, one which he actually uses. "Connor Kenway" is a fabricated term by Ubisoft marketing and games journalism. AC3's development team even specified that he is not known by the Kenway surname. We use only "Connor" because he accepts it as an alias in Boston.

2. Ubisoft's developers are playing on the general ignorance of the public by using the term "Connor Kenway" in AC4. It's been established many times that Abstergo don't particularly care about the ancestors they portray, as long as it suits their whims. Olivier does refer to the Kenway bloodline though, but it's to generalize it for simple conversation's sake. Note how he only mentions Connor by "first name". Also, I bet Abstergo can't be bothered with "Ratonhnhaké:ton".