Board Thread:Assassin's Creed general discussion/@comment-5174994-20150710183750/@comment-4950493-20150716090207

I've been part of the fandom for a long time and if there's one thing I've learnt (especially in recent years) it's not to trust the marketing of the game because it rarely ever reflects the final product. Marketing is overly simplified to grab people's attention and it focuses on things about the game that can appeal to everyone and not just veteran fans like us who wish to see the deeply fascinating aspects of the story explored and progressed. If they did that then most people who aren't diehard fans wouldn't have a clue what the game is about and would likely ruin the story early anyway.

A good example is that trailer for Unity last year with Arno and Elise, which barely reflected her personality at all because Elise would never let herself be taken to the guillotine so easily and she certainly did not wait around for Arno to come and save her, throughout the game she's constantly telling him that she doesn't need saving. Arno himself was also marketed as "brash and charismatic" but he was anything but. To me Arno was much more withdrawn, often cynical and at times quite dark. But people aren't interested in that and so marketing is often inaccurate, or at least simplified, to appeal to them. I feel Unity's story was much deeper than most people give it credit for, but then again I'm a story tragic for Assassin's Creed so I always try and dig as deep as I can into each game's lore to find its meaning and value and I don't really end up focusing that much on its gameplay features, which is generally what gets marketed. I play little else besides Assassin's Creed because of my love for its story and so the whole idea of nothing being new in the gameplay department doesn't really bother me to be honest.