User blog comment:MarkvA/Gamescom - Assassin's Creed III Preview/@comment-95.34.4.142-20120821162450/@comment-3202167-20120821171347

Better characters, writing, Ezio's story arc, and really the overall story in itself.. It also expanded the lore a ton.

And you are a ASSASSIN. Why do you expect to do? go around spreading flowers?