User blog comment:Master Sima Yi/Assassinews 31-03-'15 — Assassin's Creed Chronicles announcement trailer/@comment-10356255-20150507184134/@comment-26314858-20150508134729

Yeah, i also think that Jacobs is his surname because Ubisoft is sticking with bird connected names with the exception of Connor (wolf) and Edward (rich). I googled the meaning of his name and lead me to the Bible story. So his name apparantly means "holder of the heel" or "supplanter". Googled again and came up with this: "Supplanter often refers to governments and ruler of countries which evolved from Latin word "to overthrow"". Makes sense if connected to AC franchise.